In Conversation With Dr Mahlatse Rapholo - Founder of HerCare

04 Mar 26 - Themba Mashaba

In a healthcare system where expertise is abundant but access can feel fragmented, HerCare is quietly reshaping how South African women connect with care. Built on the simple yet powerful idea that comfort and trust matter just as much as clinical excellence, the platform was designed to make finding verified female healthcare professionals seamless and intuitive.

In this Q&A, the founder, Dr. Mahlatse Rapholo unpacksthe inspiration behind HerCare, the gap it addresses, and their long-term vision to create a comprehensive digital front door for women’s healthcare in South Africa.

1. What inspired you to build HerCare?

We recognised that many women prefer female healthcare providers for comfort, cultural, and personal reasons, yet there was no simple South African platform dedicated to helping them find one easily.

2. What gap in the healthcare system were you trying to address?

The gap wasn’t medical expertise it was accessibility and visibility. Women were searching, but the process was fragmented and frustrating.

3. How does HerCare differentiate itself from other medical directories?

Our focus is intentional. We are purpose-built to connect women with verified female healthcare professionals in a user-friendly, trust-driven environment.

4. How does the verification process work?

We verify credentials and active professional standing with statutory councils to ensure that the practitioners listed on the platform meet required standards, building trust with users.

5. Who is the primary user of HerCare?

Women across South Africa from young professionals to mothers and elderly women seeking comfort, confidence, and alignment in their healthcare journey.

6. How does technology enhance the HerCare experience?

Our AI-guided interface simplifies search and improves discovery, reducing friction in finding the right provider.

7. What challenges did you face in launching the platform?

Building awareness and earning trust in the digital health space required persistence, partnerships, and consistent communication.

8. How do healthcare professionals benefit from being listed on HerCare?

They gain increased visibility, connection to patients who specifically seek female providers, and alignment with a values-driven platform.

9. What role does HerCare play in empowering women beyond access?

We contribute to a broader cultural shift encouraging agency, informed decision-making, and proactive health management.

10. What is the long-term vision for HerCare?

To become a comprehensive digital front door for women’s healthcare in South Africa integrating booking systems, telehealth pathways, education, and partnerships that deepen impact.

To visit the platform go to: https://hercare.co.za/